Ahrefs is an SEO software powered by artificial intelligence that turns your data into concrete decisions. It helps you understand what your customers are looking for, optimize your site, and track your growth over time. Designing an effective strategy has never been clearer.
Ahrefs is an AI-based SEO software that centralizes data sources and reports to guide every decision. In a landscape where data is growing and analytics are increasing, there is a risk of missing important signals or ignoring large-scale opportunities. With Ahrefs, insights emerge quickly thanks to AI models that cross metrics of visibility, content quality, and technical performance. This set makes it possible to move from a table of dispersed indicators to an exploitable map, ready to be activated by marketing and growth teams, and scalable.
In Ahrefs, you benefit from 3 to 5 key tools that accelerate production and reinforce the relevance of your actions. Brand Radar Adjust your visibility monitoring in AI engines and conversations, by simplifying the tracking of mentions and sentiment; Site Explorer maps the ecosystem of your pages, identifies link opportunities and reveals technical flaws; Keywords Explorer clarifies search intentions and suggests effective keywords; AI Content Helper facilitates the writing and transplanting of ideas with AI; Site Audit automates technical checks and prioritizes fixes.
Ahrefs is not just a generic analytics tool or a magic wand that promises results without work. It's not an encrypted product without context or a separate suite of other marketing efforts. What we offer is an integrated platform, focused on SEO and AI, that explains the numbers, recommends actions and allows you to act quickly. The aim is to make data intelligible and actionable without replacing human expertise or the strategic processes that sustainable growth requires.
At the heart of Ahrefs lies a results-oriented approach: sustainable visibility, a better understanding of the audience and the ability to manage projects at scale. By offering clear insights, recommended actions, and relevant reports, the platform supports decisions without information overload. For marketing managers and SEO teams, Ahrefs is a partner that focuses on data reliability, speed of execution, and continuous evolution, while remaining accessible and adaptable.
Scrunch AI is artificial intelligence-based SEO software that is transforming the way teams optimize online presence. Its promise: to make AI useful and accessible to assess, prioritize, and act on content and search performance.
In a landscape where SEO results are changing rapidly, Scrunch AI offers an AI-guided approach that helps to understand why some pages perform and others stagnate. The tool relies on contextual analyses and AI signals to clarify priorities and reduce data noise. Professionals get lost in heterogeneous dashboards, historical data does not easily intersect with AI signals, and decisions lack traceability. Scrunch AI combines this information into a unified view and explains the choices with concrete examples and measurable metrics.
3 to 5 functionalities punctuate daily use: AI-driven content analysis to identify the gaps, Position and voice tracking in order to measure competitive impact, optimization recommendations targeted and operational dashboards that turn data into action. The tool also audits historical data, assesses the reliability of sources, and simulates scenarios for marketing priorities. Then he suggests a action plan with concrete, responsible steps and deadlines. Finally, it facilitates integration with existing tools and offers quality controls to avoid biases. Each feature is designed to be rapidly deployable by a marketing team and to adapt to B2B or B2C needs, without requiring deep technical expertise.
Scrunch AI is not an automatic content generator and it does not replace a human editorial strategy. It does not promise instant miracles and is not a substitute for an SEO team. It is an analytical assistant that reveals opportunities and clarifies decisions, while remaining transparent about the limitations of data and models. It does not collect sensitive data without consent and adheres to the compliance and security frameworks that guide businesses.
By bringing together data, context, and usage scenarios, Scrunch AI brings a coherent vision of online presence to AI-powered research. The objective is to quickly align actions with real issues, without abandoning the rigor and traceability necessary for marketing governance. For managers, this means better prioritization and demonstration of the impact of investments on performance.