Ahrefs is an SEO software powered by artificial intelligence that turns your data into concrete decisions. It helps you understand what your customers are looking for, optimize your site, and track your growth over time. Designing an effective strategy has never been clearer.
Ahrefs is an AI-based SEO software that centralizes data sources and reports to guide every decision. In a landscape where data is growing and analytics are increasing, there is a risk of missing important signals or ignoring large-scale opportunities. With Ahrefs, insights emerge quickly thanks to AI models that cross metrics of visibility, content quality, and technical performance. This set makes it possible to move from a table of dispersed indicators to an exploitable map, ready to be activated by marketing and growth teams, and scalable.
In Ahrefs, you benefit from 3 to 5 key tools that accelerate production and reinforce the relevance of your actions. Brand Radar Adjust your visibility monitoring in AI engines and conversations, by simplifying the tracking of mentions and sentiment; Site Explorer maps the ecosystem of your pages, identifies link opportunities and reveals technical flaws; Keywords Explorer clarifies search intentions and suggests effective keywords; AI Content Helper facilitates the writing and transplanting of ideas with AI; Site Audit automates technical checks and prioritizes fixes.
Ahrefs is not just a generic analytics tool or a magic wand that promises results without work. It's not an encrypted product without context or a separate suite of other marketing efforts. What we offer is an integrated platform, focused on SEO and AI, that explains the numbers, recommends actions and allows you to act quickly. The aim is to make data intelligible and actionable without replacing human expertise or the strategic processes that sustainable growth requires.
At the heart of Ahrefs lies a results-oriented approach: sustainable visibility, a better understanding of the audience and the ability to manage projects at scale. By offering clear insights, recommended actions, and relevant reports, the platform supports decisions without information overload. For marketing managers and SEO teams, Ahrefs is a partner that focuses on data reliability, speed of execution, and continuous evolution, while remaining accessible and adaptable.
Promptwatch is intelligent SEO software that helps businesses understand and optimize their presence in AI-generated responses. It tracks mentions, quotes, and traffic from AI platforms to inform your decisions. Designed for marketing decision makers, Promptwatch reveals the connections between content, prompts, and results.
In today's ecosystem, SEO relies as much on organic results as on AI responses. Engines are evolving and AI platforms are dictating new visibility rules. Without a unified view, SEO actions lack traceability and responsiveness. Promptwatch provides a consolidated vision: you identify who is talking about your brand, when and how, and you quickly adapt your content.
In practice, this allows teams to quickly align content, prompts, and business priorities, and get clear metrics like AI traffic, conversion rate, and voice sharing across AI platforms and competitive signals.
Three to five key features help you structure your AI strategy. Real-time tracking mentions to prevent negative spikes and capture opportunities. AI attribution to link AI traffic to your pages and landing pages. Visibility scores that measure your positioning on each AI model. Content optimization with targeted recommendations and automatic updates when gaps appear. One neutral test can be done to assess the impact without immediate changes. All of this results in greater efficiency and better predictability of the results.
Promptwatch is not a historical SEO tool or a low-cost content creation solution. It is not a replacement for your SEO analysts or a simple analytics dashboard. It complements existing tools by adding an AI-oriented layer in order to avoid misunderstandings between promise and user experience. This does not exclude the possibility of integrating Promptwatch with your existing systems via API, or exporting data to your marketing reports.
In short, Promptwatch gathers AI signals and turns them into clear guidelines for your digital strategy. You gain clarity on opportunities, you measure the impact of actions, and you align content, timelines, and customer experiences in a transparent framework. The objective is sustainable visibility in the AI ecosystem without unnecessary over-promises. For management, this means better coordination between teams and traceability of results over several periods.
