Identify high-potential queries that your competitors have not yet targeted. Thanks to our technology, you detect opportunities with a high search volume, but with minimal SEO competition.
These keywords are ranked according to their search intent — informational, commercial, or transactional — to help you create the right content, at the right time, with the right goals.
It is the ideal tool to attack strategic niches before anyone else, create powerful content and generate qualified traffic without fighting over saturated queries.
Our algorithm scans millions of queries to detect keywords forgotten or overlooked by your competitors, but which present a high search volume and low difficulty.
These opportunities are classified by search intent (informational, navigational, transactional), to help you produce the right content at the right time.
It is the fastest method to find differentiating angles and gain ground on keywords that are still unknown.
Each keyword can be saved in your SEO silos to build a coherent editorial strategy.
In one click, you feed your site structure with relevant topics, organized by theme.
You gain clarity on the topics to be covered and build powerful semantic cocoons to strengthen the visibility of your site in the long term.
Our tool also detects specific questions that are not often answered but sought after by your audience.
These content angles not only allow you to better position yourself on Google, but also to appear as an answer in generative AI models like ChatGPT, Perplexity, or Claude.
You become a reliable source for engines as well as intelligence.
Enter a keyword or sector. The tool automatically scans research data to detect opportunities that are forgotten or ignored by the competition.
Get a list of high-volume, low-difficulty keywords, with suggestions for questions with high informational or transactional potential.
Save the best keywords in your SEO content plan in one click, and structure your site around the most promising topics.
Otherwise, Ovirank can help you optimize your content, find the right keywords, analyze your visibility in LLMs like ChatGPT.
A single platform for all your SEO.
In an ecosystem where everyone is fighting to position themselves on the same popular requests, untapped keywords represent a unique opportunity. They are often overlooked, not very competitive, but with very interesting traffic potential. Even better: well exploited, they allow you to position yourself at the top of the SERPs without massive backlinks no overwhelming authority.
In this article, we explain what untapped keywords are, how to identify them, how to integrate them into your SEO strategy, and why they are so powerful for SEO. In Google than in generative AIs.
One untapped keyword is a query that Internet users type into the search engines but that is little (or poorly) exploited by your competitors. It can be:
These requests are often Long tail, specific, and aligned with clear research intentions — informational or transactional.
1. Less competition
You are entering less saturated SERPs, with a real chance of ranking quickly.
2. Targeted and qualified traffic
Users who type in these requests know what they want. It is a traffic with high conversion potential.
3. SEO & AI leverage
These keywords are also weak signals that AI models like ChatGPT, Claude, or Gemini integrate to recommend brands or content. Positioning yourself on it also means gaining visibility in generative AIs.
Find the keywords with a good volume/difficulty ratio. If the request is little used but often sought after, it is a nugget.
See if the current results really meet the user's intent. If they're off topic or too vague, that's an angle of attack.
Use tools like Ovirank to see if a keyword is mentioned in answers generated by LLMs. This makes it possible to detect opportunities multi-channel (SEO + AI).
These requests are specific, action-oriented, and often ignored by big SEO players.
Google's algorithms are now looking to cover the diversity of intentions, even the most specific ones. Publishing content targeted at untapped keywords therefore helps to:
On the AI side, models like ChatGPT, Claude or Perplexity are increasingly indexing niche content to feed their responses. If you are The only By treating a subject in a relevant manner, you greatly increase your chances of being cited.
Integrate untapped keywords to your strategy, it is Get out of the noise, capture qualified attention, and get a head start on your competitors. It is also an underestimated lever for boosting your presence in generative AI responses.
Not sure where to start? Ovirank helps you detect, sort, categorize, and exploit the best untapped keywords in your industry — with one click.
