Ahrefs is an SEO software powered by artificial intelligence that turns your data into concrete decisions. It helps you understand what your customers are looking for, optimize your site, and track your growth over time. Designing an effective strategy has never been clearer.
Ahrefs is an AI-based SEO software that centralizes data sources and reports to guide every decision. In a landscape where data is growing and analytics are increasing, there is a risk of missing important signals or ignoring large-scale opportunities. With Ahrefs, insights emerge quickly thanks to AI models that cross metrics of visibility, content quality, and technical performance. This set makes it possible to move from a table of dispersed indicators to an exploitable map, ready to be activated by marketing and growth teams, and scalable.
In Ahrefs, you benefit from 3 to 5 key tools that accelerate production and reinforce the relevance of your actions. Brand Radar Adjust your visibility monitoring in AI engines and conversations, by simplifying the tracking of mentions and sentiment; Site Explorer maps the ecosystem of your pages, identifies link opportunities and reveals technical flaws; Keywords Explorer clarifies search intentions and suggests effective keywords; AI Content Helper facilitates the writing and transplanting of ideas with AI; Site Audit automates technical checks and prioritizes fixes.
Ahrefs is not just a generic analytics tool or a magic wand that promises results without work. It's not an encrypted product without context or a separate suite of other marketing efforts. What we offer is an integrated platform, focused on SEO and AI, that explains the numbers, recommends actions and allows you to act quickly. The aim is to make data intelligible and actionable without replacing human expertise or the strategic processes that sustainable growth requires.
At the heart of Ahrefs lies a results-oriented approach: sustainable visibility, a better understanding of the audience and the ability to manage projects at scale. By offering clear insights, recommended actions, and relevant reports, the platform supports decisions without information overload. For marketing managers and SEO teams, Ahrefs is a partner that focuses on data reliability, speed of execution, and continuous evolution, while remaining accessible and adaptable.
Lorelight is an SEO software powered by artificial intelligence that helps to understand and optimize the visibility of your brand in the results generated by AI. It turns data into actionable insights for marketing and communication teams.
Today, SEO is no longer limited to keywords. The responses and recommendations generated by AI directly influence the perception of your brand.
Lorelight collects and analyzes mentions in the main AI engines, provides a consolidated view and weekly alerts. This makes it possible to identify risks, adjust messages and manage reputation.
For leaders, this means decisions based more on real evidence rather than impressions. You can also consider a preliminary analysis test to assess the potential impact on your reputation.
AI cross-platform monitoring: a consolidated view on your brand mentions on major AI systems, with alerts and summaries. Thematic intelligence and feeling: quick identification of sensitive subjects and the attitude of AIs towards your brand. Share of voice and benchmark: competitive follow-up to understand your position and developments. Smart filtering and reporting: customizable reports that target stakeholders and decisions. Context retrieval: access to complete answers to understand the exact meaning of the mentions. Data can be exported in standard formats for executive reports. The interface guides decisions with clear dashboards and key indicators.
What Lorelight is not: it is not a traditional SEO tool that focuses only on keywords, nor is it a simple media monitoring platform. It's also not a general analytics solution outside of AI. Lorelight is designed to measure and influence the perception generated by AI and to integrate into the workflow of product, PR, and marketing teams.
This framework makes Lorelight useful even for teams that do not yet have resources dedicated to AI monitoring. The reports are action-oriented and integrated into the quarterly and monthly review cycles.
In summary, Lorelight offers a proactive view of your reputation in the AI ecosystem, better forecasting of reactions and a better organization of insights for strategic decisions. Using Lorelight means aligning messages, product, and user experience with the reality of AI-generated responses, without over-promises.
This reasoning is compatible with varied budgets and teams of different sizes, while remaining focused on measurable results.
