InfluBrand vs Rocketlinks: which one to choose?

Influbrand is a platform dedicated to sponsored content campaigns, designed to connect the most influential advertisers, agencies and media. Connectivity and coordination facilitate the establishment of relevant collaborations, while offering varied options to spread your message and optimize your SEO.

The operation is based on a structured process: the campaign creation and configuration consists in defining the budget, the duration and the type of objective (PPC, Lead, Traffic, Sales, Prospect or Promotion). This initial step establishes the foundations of your strategy and makes it possible to align expectations between the advertiser and the media partners.

To choose the sites, Influbrand offers a custom search usable thanks to data from recognized sources such as Majestic SEO, SimilarWeb and Google Analytics. You can filter media by trafficking, Metrics, referring sites, unique visitors, and bounce rates, in order to target environments that maximize the reach and relevance of your campaign.

Once the sites have been identified, the phase selecting and adding to the basket allows you to choose formats such as sponsored articles, advertorial content, link inserts Or Display banners, according to the needs and the guidelines provided. This modularity helps to adapt the message and the placement according to the objectives and the target audience.

Prior to publication, the process includes a publisher validation to check editorial alignment and quality criteria. Once validated, you can monitor in real time the progress of the order and assess the impact, which makes it possible to quickly adjust the elements if necessary.

The benefits include a increased visibility, the improvement of thee-reputation And a SEO effect tangible through links DoFollow from the most frequented media. Influbrand is positioned as a global solution, making it possible to design coherent and measurable campaigns while consolidating press relationships and digital influence.

In terms of volume and access, the platform provides access to an extensive network: more than 20,000 media and more than 5,000 premium media, with a single interface to manage all partners. The start is quick with a set-up at no initial cost and clear options for quickly launching or testing a campaign, then progressing according to results and business goals.

RocketLinks is a platform that centralizes your advertising campaignssponsored articles on a global network of media, advertisers and publishers. Since 2010, it has brought together an important resource base: 5,000 new items per month, 110,000 blogs and press sites, 210,000 sponsored articles published and more than 1,000 new media every month, which offers a volume and diversity adapted to many sectors. This approach makes it possible to move from chaotic management through scattered exchanges to centralized and structured management of opportunities and deliverables.

The solution is designed to evolve according to your needs, from the launch of a first campaign to the scaling of the lever. It offers a unique and proven solution That increases theefficiency And the cost reduction thanks to workflows and dedicated tools; it also makes it possible to centralize orders and homogenize exchanges with partner media.

Marketing goals that RocketLinks can support include the SEO, the notoriety, the performance And thee-reputation. For each media, amplification options are proposed (links, social relays, promotion, internal networking, newsletter, display & native advertising), in order to adapt the impact to your targets and your budgets. To do this, you can filter opportunities by prizes, type of operation, traffic and 25 metrics recognized thanks to data partners, which facilitates choices and avoids superfluous expenses.

RocketLinks offers a single bill for all purchases, which simplifies accounting management and saves time and costs. The cost of processing a supplier invoice is estimated at €20 and the system highlights a price competitiveness of the market thanks to the scale of orders. In addition, the model incorporates a level of security and transparency through daily verification of published articles and payment when content is posted online, which reinforces trust between advertisers and publishers and ensures better traceability.

For publishers and media, RocketLinks offers an important pool: more than 4,000 advertisers and a promise of confidentiality and freedom of access to accept or refuse offers. The system provides clear rules and an interface that has been protecting the confidentiality and data of partners since 2010. This approach promotes a relationship of trust and makes it possible to integrate sponsored content without degrading the editorial line. The network covers all countries and all themes, with payments by PayPal or SEPA transfer guaranteed every month, and a variety of media such as newsletters, display and native advertising.

Finally, RocketLinks promotes effective organization for publishers and advertisers who want to work with agencies. The platform offers a command center model and a network of partners, with a dedicated team to support campaigns and ensure the quality of exchanges. For agencies, a dedicated program allows personalized support and an adapted solution for agencies of all sizes, from 1 to 100+ consultants. Professional testimonies and use cases illustrate the added value, especially in terms of saving time and optimizing costs.