InfluBrand vs Linkuma: which one to choose?

Influbrand is a platform dedicated to sponsored content campaigns, designed to connect the most influential advertisers, agencies and media. Connectivity and coordination facilitate the establishment of relevant collaborations, while offering varied options to spread your message and optimize your SEO.

The operation is based on a structured process: the campaign creation and configuration consists in defining the budget, the duration and the type of objective (PPC, Lead, Traffic, Sales, Prospect or Promotion). This initial step establishes the foundations of your strategy and makes it possible to align expectations between the advertiser and the media partners.

To choose the sites, Influbrand offers a custom search usable thanks to data from recognized sources such as Majestic SEO, SimilarWeb and Google Analytics. You can filter media by trafficking, Metrics, referring sites, unique visitors, and bounce rates, in order to target environments that maximize the reach and relevance of your campaign.

Once the sites have been identified, the phase selecting and adding to the basket allows you to choose formats such as sponsored articles, advertorial content, link inserts Or Display banners, according to the needs and the guidelines provided. This modularity helps to adapt the message and the placement according to the objectives and the target audience.

Prior to publication, the process includes a publisher validation to check editorial alignment and quality criteria. Once validated, you can monitor in real time the progress of the order and assess the impact, which makes it possible to quickly adjust the elements if necessary.

The benefits include a increased visibility, the improvement of thee-reputation And a SEO effect tangible through links DoFollow from the most frequented media. Influbrand is positioned as a global solution, making it possible to design coherent and measurable campaigns while consolidating press relationships and digital influence.

In terms of volume and access, the platform provides access to an extensive network: more than 20,000 media and more than 5,000 premium media, with a single interface to manage all partners. The start is quick with a set-up at no initial cost and clear options for quickly launching or testing a campaign, then progressing according to results and business goals.

A netlinking platform is a tool that makes it easy to manage campaigns for incoming links to your site. It allows you to organize SEO actions Off-page, to monitor performance and to ensure traceability of improvements. The objective is to obtain quality backlinks from relevant partners while controlling risks.

It offers a catalogue of partner sites and a process for the validation of proposals, in order to guarantee the quality links. Related metrics, such as The authority domain and estimated traffic, make it possible to assess the relevance of opportunities and to anticipate the impact on your reputation and positioning.

Typical operation includes theinscription, the creation of a countryside, the selection of editions or target pages, the choice of anchors and the monitoring of investments. A clear workflow and human validations help avoid false positives and ensure minimal compliance with netlinking best practices.

Partner sites cover blogs, of online magazines, thematic portals and e-commerce stores. The diversity of themes and formats (sponsored articles, mentions in the content, integrated banners) strongly influences the relevance and naturality of backlinks.

The limits lie in the risk of penalties if practices do not respect search engine guidelines. A responsible platform favors transparent investments and verifies the editorial quality, the absence of spam and the respect of disclosure rules. The use of periodic checks and quality checks is essential to maintain the reputation of your site.

The value of an effective solution lies in the traceability, the reproducibility of campaigns and the ability to adjust parameters based on performance. A good system offers clear reports, relevant indicators, and an intuitive interface that allows Scale actions without compromising quality.

In summary, an efficient netlinking platform combines a Verified catalog, relevant metrics, and a rigorous workflow to help marketing teams get effective backlinks while controlling risks and costs.