Cercle bleu texturé et diffus sur fond blanc, élément graphique abstrait d'arrière-plan pour interface IA et LLM.

Peripl vs SurferSEO : which one to choose?

Peripl and SurferSEO are two popular tools for tracking visibility in AIs, but which one is best suited to your needs?

We compare their features, pricing, and advantages to help you choose the AI SEO tool that best fits your strategy.

🗓️ Last update:
30/8/2025
Peripl software website

Peripl

Peripl software websiteNote trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
SurferSEO software website

SurferSEO

SurferSEO software websiteNote trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
VS

Ovirank is a better SEO AI alternative to become visible in AIs.

+500 Businesses are already using Ovirank
+1,000,000 qualified visitors attracted for our customers in 2024 via Google and LLMS
Peripl software website

Peripl

Note trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
Peripl software website

Peripl is an SEO software powered by artificial intelligence that helps you understand and optimize the traffic generated by AI platforms. Its promise: to transform complex data into concrete actions to increase quality AI traffic. Learn how Peripl can inform your SEO.

Peripl, description and context

Traffic from AI platforms evolves rapidly and often escapes traditional SEO methods. Without visibility on the sources, content and pages most affected, teams struggle to prioritize optimizations. Peripl makes it possible to follow these visitors in real time and to transform the analysis into concrete actions. Many sites remain blind to these AI signals and prioritizations remain based on assumptions. With Peripl, you have a consolidated vision and clear indicators to guide your decisions. This allows you to align your efforts with real AI signals. You save time by avoiding scattered reports and unverifiable hypotheses.

Key features

Real-time monitoring of visitors from AI (ChatGPT, Perplexity, Gemini); source analysis and the most recommended pages; ultra-simple integration with a single line of code; custom alerts coming soon and exportable reports to share insights; and a consolidated vision to control the content. Tracking adapts to your goals, whether you're looking to increase impressions, clicks, or conversions. This orientation helps you to prioritize areas for optimization and to measure the impact of adjustments.

What Peripl is not

Peripl is not a marketing automation tool or a crawling spider. It does not replace your current tactics and does not seek to circumvent engine rules. It is an observation and optimization tool, based on AI, to inform editorial and technical decisions. This precision helps you avoid misinterpretations and misleading promises. The installation is done in one line of code and does not affect performance. It is simple to deploy and does not require significant network resources and adapts to your processes.

Conclusion

In summary, Peripl offers a clear vision of AI traffic and optimization opportunities. By relying on accessible data and relevant indicators, it helps marketing managers to prioritize actions and improve SEO performance without unnecessary complexity. This framework also allows your teams to gain autonomy and reduce validation cycles. It is possible to test the deployment on a test environment in order to assess the impact. In summary, Peripl transforms the observation of AI flows into measurable and actionable strategic choices.

SurferSEO software website

SurferSEO

Note trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
SurferSEO software website

SurferSEO is an SEO platform powered by artificial intelligence. Its promise: to help teams gain visibility by optimizing content around the intentions and topics that matter.

Description of SurferSEO

SurferSEO brings together audit, planning and writing tools in a single platform. Faced with constantly changing SEO, site owners need to analyze cross-platform data, identify gaps, and act quickly. SurferSEO offers a data-centric approach to guide each step, from diagnosis to publication. Marketing and content teams appreciate the alignment between data and concrete actions. The software makes it possible to prioritize opportunities and reduce manual work.

Features

Generation and optimization in real time with content ready to classify, thanks to an AI that combines writing, keyword research and structuring. The Content Editor guides creation by integrating NLP data and SERP requirements. THEOutline Builder Facilitates article outlines with relevant titles and questions THEAuto Internal Links automatically inserts internal links to help Google and AI assistants understand topics Finally, the Content Score offers a clear indicator of progress and quality. The system is based on performance metrics and makes it possible to follow the evolution page by page. Everything is accessible via a clear interface, adapted to marketing managers.

Positioning

SurferSEO is not a magic tool that replaces a human strategy. Nor is it a one-size-fits-all substitute for all situations, nor is it a simple text generator. It does not pretend to solve everything alone and does not replace professional SEO, writing, and analysis skills. It's not a gimmick, it's a strategic assistant that complements human expertise. It is for teams that want to iterate quickly and act with clear criteria.

Conclusion

By bringing together audit, planning and creation on the same platform, SurferSEO helps teams gain efficiency and precision. The aim is to clarify priorities, accelerate release cycles, and sustainably improve visibility on Google and AI interfaces. This pragmatic approach focuses on measurable results and the controlled use of AI tools. The integration of flows promotes better collaboration between teams. The solution adapts to the growth and specific needs of each organization. It is a measurable approach, focused on concrete results for you.

Ovirank Is a Better alternative.

+500 Businesses are already using Ovirank

Compare Peripl with other AI mention tracking software

Still have questions about Peripl and SurferSEO?

Frequently asked questions about Peripl

What is Peripl?

Peripl is a tool that helps users track AI mentions and optimize their SEO. It offers features like real-time tracking of mentions, visibility analysis on generative AIs, and automated reports.

Can I use Peripl for free?

Yes, Peripl has a free version with limited features. To unlock the advanced options, you need to upgrade to a paid subscription.

How do I cancel my Peripl subscription?

You can cancel your subscription directly from your account settings. Go to the billing section, click on “cancel subscription”, and your access will end at the next deadline.

Frequently asked questions about SurferSEO

What is SurferSEO?

SurferSEO is a tool that helps users optimize their content and positioning. It offers features like SERP analysis, Content Editor, and page auditing.

Can I use SurferSEO for free?

Yes, SurferSEO has a free version with limited features. To unlock the advanced options, you need to upgrade to a paid subscription.

How do I cancel my SurferSEO subscription?

You can cancel your subscription directly from your account settings. Go to the billing section, click on “cancel subscription”, and your access will end at the next deadline.

Is your site well referenced on Google and AI?

Otherwise, Ovirank can help you optimize your content, find the right keywords, analyze your visibility in LLMs like ChatGPT.
A single platform to dominate Google and AIs.