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Athena HQ vs Waikay : which one to choose?

Athena HQ and Waikay are two popular tools for tracking visibility in AIs, but which one is best suited to your needs?

We compare their features, pricing, and advantages to help you choose the AI SEO tool that best fits your strategy.

🗓️ Last update:
30/8/2025
Athena HQ software website

Athena HQ

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Waikay software website

Waikay

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VS

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Athena HQ software website

Athena HQ

Note trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
Athena HQ software website

Athena HQ is an SEO software powered by artificial intelligence. It promises a unified vision of your online presence and guides action to improve your visibility on generative and traditional searches.

Athena HQ, a platform that intends to transform your SEO

Athena HQ is an AI-powered SaaS SEO optimization platform.

It merges data analysis, research monitoring and operational recommendations for your marketing team.

Today's SEO is drowned in discordant signals: prompt volumes, algorithmic variations, and the urgency of quick results. Without a central view, opportunities are lost and actions lack coherence. Athena HQ simplifies this landscape by aligning insights and interventions around your brand.

Key features

Here are the strengths that transform the action: Prompt Volume - track the prompts that matter to your brand and prioritize AI requests, Monitoring - measure performance and perception on GenAI and SERP, Action Center - trigger concrete actions to protect and optimize your presence, Competitive intelligence - identify mentions and differences compared to your rivals, AI content optimization - refine content with in-depth research and actionable recommendations.

This approach allows coordination between teams and channels, avoiding duplications and inconsistencies in actions on AI-generated content.

We assess results with clear and measurable indicators for your team.

The follow-up remains fluid and accessible for all.

Positioning

Athena HQ is not a simple ranking tracking tool or a solution that automates without a framework. It is not a flashy marketing platform: it is a system that organizes monitoring, analyzes and guides actions around your brand on generative and traditional searches.

It does not eliminate human expertise; it does strengthens by providing clear priorities and measurable indicators for strategic decisions.

This clarity is essential for aligning budgets, product priorities, and campaigns, without losing sight of customer expectations and technical constraints.

Conclusion

In summary, Athena HQ brings together intelligence, analysis and action around AI for your brand. The aim is to make opportunities visible, risks anticipated and decisions faster, without overpromises.

For managers, it is also a reliable reporting base that links SEO and AI results to a global strategy.

This approach is designed to adapt to small and large teams and resonates with budget levels and digital maturity.

This function is designed to support the strategy over the long term and in a sustainable way.

Waikay software website

Waikay

Note trustpilot 5/5 excellent avisNote trustpilot 4/5 bon avisNote trustpilot 3/5 moyen avisNote trustpilot 2/5 mauvais avisNote trustpilot 5/5 très mauvais avis aucun avis trustpilot
Waikay software website

Waikay is an artificial intelligence-powered SEO software that is transforming the way your brand sees and is found online. It combines analysis, action plan and content monitoring to optimize your visibility and limit the risks of misinformation. This promise is based on reliable AI and controlled data.

Description of Waikay

Today's SEO is drowned in scattered data and contradictory information. Teams lack visibility into what AI engines really know about their brand, and action plans often remain abstract. Waikay brings these elements together and turns analysis into concrete action. The indicators mix: search volumes, page quality, link authority, and the results remain difficult to interpret without a unified framework.

Features

Prompt visibility monitoring to measure the impact of each AI request on your brand, Brand AI score which assesses reliability and thematic sharing, Fact-checking who identifies errors and factual discrepancies, GEO maps who transform insights into concrete actions, and Competitive comparison to locate your performance. Onboarding is fast and reports adapt to your language and sector, with privacy controls and permissions adapted for teams.

Positioning

Waikay is not a content generation tool or a general marketing solution. It is not a simple data aggregator without context. It is a platform specialized in AI-driven SEO optimization, focused on the clarity of insights and measurable action. It does not replace human expertise but complements it, by providing frameworks and guidelines for prioritizing actions and verifying results.

Conclusion

In summary, Waikay helps marketing executives and managers understand what AI knows about their brand and influence their positioning on AI engines. The aim is a more transparent vision, actionable plans, and better resilience in the face of fluctuations in the digital landscape. An exploratory test may be considered to evaluate the tool without commitment. What matters is the traceability of actions and the ability to quickly recalibrate priorities. The reports are designed to be understood by an executive committee and to guide quarterly decisions. Data security is a priority and access is managed by role.

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Compare Athena HQ with other AI mention tracking software

Still have questions about Athena HQ and Waikay?

Frequently asked questions about Athena HQ

What is Athena HQ?

Athena HQ is a software for tracking brand mentions on artificial intelligence platforms. It monitors mentions in real time, analyzes the feeling, and generates personalized reports to assess the perception of your brand.

Does Athena HQ offer a free version?

Yes, Athena HQ has a free version with limited features. To unlock the advanced options, you need to upgrade to a paid subscription.

How do I cancel my Athena HQ subscription?

You can cancel directly from your account settings. Go to the billing section, click on “cancel subscription” and your access will end at the next deadline.

Frequently asked questions about Waikay

What is Waikay?

Waikay is a tool that helps users track AI mentions of their brand and analyze the sentiment of mentions. It offers features like real-time tracking of mentions, sentiment analysis, and personalized reports.

Can I use Waikay for free?

Yes, Waikay has a free version with limited features. To unlock the advanced options, you need to upgrade to a paid subscription.

How do I cancel my Waikay subscription?

You can cancel your subscription directly from your account settings. Go to the billing section, click on “cancel subscription”, and your access will end at the next deadline.

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